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SoCal: Get Left – Or Get Left Behind
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SoCal: Get Left – Or Get Left Behind

4/28/2011
When: 4/28/2011
From 6:00 PM
Where: Virtual
Contact: Steve Koger
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Get Left – Or Get Left Behind

Presented by Stan Balfour, Senior Consultant and Executive Trainer, Shipley Associates

This discussion will focus on the increased need for capture and proposal professionals to move to the left in the BD process – gaining access to the right customers for dialogue; identifying customer hidden agendas; understanding your competitive position before making a final bid decision; collaborating with the customer to discover unwritten needs and issues. Stan will share insight about what companies across the country are doing to be more effective in the pre-proposal activities. Getting to the left strengthens overall proposal win strategies and improves win probabilities significantly. Join us for this discussion at the upcoming April 28th APMP SOCAL virtual meeting.

Mr. Balfour has over 20 years of experience providing consulting, training, sales and marketing expertise to the military, defense and aerospace companies, Federal and state agencies, and several Fortune 500 companies. His expertise includes: capture management, proposal consulting, oral proposal consulting and coaching, business development, market analysis, competitive assessment, and strategic/market planning and development.

Venue and connection information will be provided, days prior to the meeting