Invitation to attend this free APMP UK February practical workshop in Leicestershire
THINK DIFFERENTLY - EMBRACE THE POWER OF YOUR AUDIENCE
A workshop that will challenge your approach to creating bid responses and pitches
Presented by Simon Morton, Eyeful Presentations
Kindly hosted at Eyeful Presentations HQ near Leicester
Tuesday 16th February 2016 | Desford, Leicestershire
Workshop: Think Differently - Embrace the Power of your Audience
Audiences hold the key to bid success or failure, yet – paradoxically - the time available for considering their needs and expectations can be extremely limited, with understanding based on little more than cursory assumptions. The truth is that bid teams can spend more time debating a document template design or choice of imagery in a pitch than they do gaining a full understanding of their audience!
The net result is a generic, unfocused bid document that does little to resonate with its intended audience and becomes a wasted effort for everyone (including the audience).
Using tools that include ‘Audience Heatmapping’ and concepts such as ‘The Presentation Landscape’ and ‘Blended Presenting’ Simon Morton will share insights into how to build documents and presentations which place the audience and its needs at their core.
These concepts, along with a series of real life working examples, will be examined through practical exercises, concluding with a Q&A session to ensure maximum value from this fast paced and engaging session.
Members and guests will find their current bid and pitch preparation practices challenged and will learn fresh techniques and tools they can take away and share with colleagues.
Our Speaker: Simon Morton’s insight into audience behaviour is drawn from over a decade’s experience of working with presenters to better engage audiences; he is recognised as an influential business leader and expert in the field of presentations.
An expert trainer, he has revealed his insights to corporate clients including Microsoft, Citrix, ISMM, RIBA and the IOD, presenting at events, over webinars and via podcasts both in the UK and internationally. Simon’s book The Presentation Lab has been translated into six languages.
Prior to founding Eyeful Presentations, Simon held a series of senior management positions within a fast-growing business in the FinTech sector, supporting bid teams and managing a range of communications, both sales and internal. It was here that he witnessed (and made!) mistakes, endured frustrations and learned lessons that would contribute to his distinctive approach to presentations.
Book your free place here
Date: Tuesday 16th February 2016
Venue: Eyeful Presentations, Desford Hall, Leicester Lane, Desford, Leicester LE9 9JJ
Directions: NOTE: Postcode does not take you all the way to Eyeful Presentations' offices. Follow your satnav directions, then:
If you have come through Desford, you need to go past where the satnav takes you on Leicester Lane and drive approx. half a mile. You will see The White Horse Pesto restaurant on your right hand side and shortly after you have passed that, Desford Hall is round the corner on the left hand side.
Alternatively if you have come from the other direction, from the traffic lights by Hinckley Road heading towards Desford - Desford Hall is approx. 500m down from the traffic lights on the right hand side. If you drive past The White Horse Pesto restaurant then you have gone too far.
18:00 - Welcome, Networking & Refreshments
18:30 Presentation and Q&A
19:30 More Networking
There is no charge at attend this event. If, however, you are unable to attend, please contact us so we can adjust catering and offer your place to the waiting list.
When booking, please enter your details as they should appear on your name badge (i.e. not all lower case) as the data is merged directly to produce the labels.
Slide decks and reviews of previous APMP UK events can be seen on the APMP UK website.
Attending an event earns you 5 CEUs. You should maintain your own CEU records.
We look forward to seeing you there.
APMP UK Events Team
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