Invitation to attend this free APMP UK March event in Exeter
So What? Crafting & Conveying Value
Presented by Graham Ablett, Strategic Proposals Ltd
Kindly hosted by Nexus Open Systems Ltd
Thursday 9th March | Exeter
"So What?" - Crafting And Conveying Value
Getting a clearer understanding of what 'value' means for evaluators -
and tools for assessing and quantifying it
Why would evaluators choose you? Clearly, it’s about you telling them a compelling and differentiated story, but it’s also about the buyers’ perception of the ‘value’ you’ll deliver for them. Indeed, being seen to select ‘best value’ is a core procurement requirement.
In this interactive presentation, Graham will discuss what true value feels like for evaluators - drawing on research into what procurement and sales teams view as 'value'. Practical exercises will bring the topic to life and you’ll learn how to turn features into benefits, and benefits into real value.
Graham Ablett is a director of Strategic Proposals who help clients capture major deals and improve win rates. Graham has presented at APMP conferences and industry events in the UK and around the world.
Book your free place here
Date: Thursday 9th March 2016
Venue: Nexus Open Systems Ltd, Vale House, Pynes Hill, Exeter, Devon EX2 5AZ
Parking: Please park in the main Vale House car park. The event is being held directly across the road in Kew Court.
18:00 Welcome, Networking & Refreshments
18:30 Presentation and Q&A
19:30 More Networking
There is no charge to attend this event. If, however, you are unable to attend, please contact us so we can adjust catering and offer your place to the waiting list.
When booking, please enter your details as they should appear on your name badge (i.e. not all lower case) as the data is merged directly to produce the labels.
Slide decks and reviews of previous APMP UK events can be seen on the APMP UK website.
Attending an event earns you 5 CEUs. You should maintain your own CEU records.
We look forward to seeing you there.
APMP UK Events Team
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