Wednesday, May 27, 2015 | 3:50 PM - 4:50 PM
Grand Ballroom A
Legal Told You: 11 Insider Tips to Help You Steer Clear of the Lawyers... and
of Losing the Bid
Christopher Sant, Esq.
Attorney and Proposal Consultant, Christopher Sant, Esq.
won’t let us put stuff like that in.” "I heard you can get sued if you use the
client’s logo.” "Oh, we never quote customers.” Wouldn’t it be nice to finally
get the real scoop on what you can and can’t say in a proposal? What evidence
you can cite, what you can quote, and even when you can mention the competitor?
Christopher Sant, litigator and son of proposal giant Dr. Tom Sant, lays out
the 11 most important tips that proposal writers need to know to both avoid the
legal department and avoid losing the bid. This discussion features tons of
practical information (and a few lawyer jokes) on:
- Why we impose constraints
- Why lawyers do what they do
- What you can and can’t include
to push back
Sant is a graduate of Stanford Law School and editor of Dr. Tom Sant’s
best-selling proposal books. In the legal field, he won a path-breaking
decision on First Amendment protections, was honored by the California Bar
Board of Governors, named "Consumer Lawyer of the Year,” and won his first
million dollar judgment at 32. In business, he has consulted with some of
America’s most successful companies. He is author of the forthcoming book
"Supernatural Salesmanship: Selling Secrets from the Kings of the
Courtroom So You Win More, Earn More, and Kick Ass More."
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|Christopher Sant, Esq.