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CAPTURE & BUSINESS DEVELOPMENT | Intermediate/Advanced

Wednesday, May 27, 2015 | 10:00 AM - 11:30 AM
Grand Ballroom A


Solutioning Secrets: Visualizing Solutions that Win

Mike Parkinson, CPP APMP
Principal, 24 Hour Company


Colleen Jolly, CPP APMP Fellow
24 Hour Company

Learn how to develop winning proposal solutions… fast! It's not easy to develop a proposal solution. Your solution and how you explain it is often the difference between winning and losing. Attend this interactive class and learn the step-by-step process to develop and explain winning solutions. Objectively validate if your existing proposal content will win or lose. Expose hidden win themes that increase your chances of success. Learn how to clearly explain your ideas and prove that your solution is the best-of-best.



Mike Parkinson
CPP APMP Fellow, is an internationally recognized visual communication and solutioning expert and multi-published, award-winning author. Mike is a partner at 24 Hour Company (www.24hrco.com), a premier proposal creative services firm. His Billion Dollar Graphics book, Graphic Cheat Sheet and Get My Graphic website (www.GetMyGraphic.com) help companies win proposals and save money.


Colleen Jolly, CPP APMP Fellow, a 15+ year proposal veteran, manages 24 Hour Company, a global visual communications company. Colleen is very active in the APMP and serves as the CEO of the international board, former Layout Editor for the APMP Journal and former Secretary of the NCA Chapter. She is a frequent worldwide speaker and writer on creative and general business topics, and has spoken at most APMP conferences around the world.

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Mike Parkinson
Mike Parkinson
Colleen Jolly
Colleen Jolly


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