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APMP Prioritizes Opportunity Management Professionals

By Christina Lewellen

AS PART OF the long-range plan adopted in late 2016, the APMP board of directors set a goal to identify areas for expansion into the opportunity management realm of the industry. Serving capture and business development professionals has been an evolving goal of the association, and the leadership aims to invest additional resources into serving those who specifically deal with opportunity management efforts.

“There are so many opportunities to work toward alignment of the capture and business development professionals with their counterparts in the proposal management section of the pipeline,” said Rick Harris, APMP’s executive director. “The APMP board recognizes that further supporting the entire opportunity management life cycle will not only benefit APMP’s members but also raise the bar of the entire industry in terms of effectiveness and best practices.”

APMP has added to its permanent lineup at the Capture and Business Development Conference, hosted near Washington, D.C. This year’s event will take place on Friday, Dec. 8 at the Ritz-Carlton in Tysons Corner, Va.

APMP has also included in its monthly webinar lineup several opportunity management topics, including a session marketing to the federal government and several sessions exploring how winning in the evaluation phase starts in early opportunity management efforts. APMP’s webinars are available on demand at no cost to members.

At this year’s Bid & Proposal Con event in New Orleans, APMP will present more than a dozen sessions focusing exclusively on capture and business development, including:

  • KISS: A Better, Simpler, More Actionable Proposal Lessons- Learned Approach.
  • Incumbent vs. Challenger: Who Has the Edge?
  • To Your Heart’s Content: Develop Content Libraries That Cut the Time Required for Proposals 30 percent While Improving Win Rates 35 percent.
  • Quick-Start Interview Preparation: Getting from Proposal to Presentation in 72 Hours.
  • Writing to Get Past the Newbie Evaluator.
  • Rapid Responses to RFPs— Turning Around Proposals in Two Weeks or Less.

Last-minute registrations are available for APMP’s Bid & Proposal Con. More information about the conference’s schedule, presenters, and topics is available at APMP.org.


APMP Journal Volume V Issue 2

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