||Cocktails and Networking|
||Meeting/Introduction of 2011 Chapter Board of Directors|
Our program for the evening will be presented by Sandy Luttrell, Proposal Manager with Hewlett-Packard.
Making Your Proposal Graphics a Hit with Dynamite Action Captions
How many times have you received great graphics from the team for your proposal, but there’s something very important missing? Where are the graphic captions? Or did your contributor only provide "horse” captions? You know—captions that just give a basic one or two word description, but there’s no real substance! How hard can it be to create compelling action captions for your graphics? Not as hard as you might think. This presentation and fun hands-on exercises will provide steps and helpful hints so you can learn how simple it is to turn a basic graphic caption into a robust action caption that will interpret, inform and persuade your reader. Turn your "blah” action captions into HITS
Presenter - Sandy Luttrell
Sandy Luttrell, a Proposal Manager in the Hewlett-Packard North America Strategic Proposal Center (SPC), bringing more than 20 years proposal management experience with Unisys, Digital, Compaq, and HP in the commercial and public sector arenas. In her role as a senior proposal manager, Sandy supports product-led and services-led proposal teams in a 100 percent virtual environment. She also leads a team of peers that presents a multi-session graphics workshop to fellow proposal managers and she champions the creation and use of persuasive graphics in SPC proposals. She serves as the Membership Chair of the Georgia Chattahoochee APMP Chapter. Sandy has also presented at 2007 APMP national conference in Savannah, GA.
Meeting Details and Registration
Details to be provided as available. The meeting fee will include a buffet dinner and is $30 for APMP members or first-time guests and $40 for non-members.