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Session Description

Proposal Management: How It Fits Into The Entire Business Development Lifecycle

By understanding our place in the business-development lifecycle, we can better coordinate with earlier steps of the process to win business. Learn tools, techniques, and processes so that business development, capture, and sales can work together.


David BolDavid Bol, CPP APMP Fellow
Sr. Vice President Business Winning Services
Shipley Associates

Mr. David Bol has over 25 years as a Senior Proposal Manager helping client’s win over $100 billion dollars of revenue. Mr. Bol is APMP certified at the Professional level, is an APMP Fellow and co-founded the Rocky Mountain APMP Chapter.

Robert Frey Dr. Robert S. Frey, CPP APMP Fellow
Successful Proposal Strategies, LLC

With more than 31 years of professional proposal development and Knowledge Management experience, Dr. Robert S. Frey has supported organizations of all sizes to win $6.350 Billion in funded contract awards in the last 11 years alone since he launched his own consultancy. Author of six editions of the book, Successful Proposal Strategies for Small Businesses (Boston and London, Artech House, Inc.), Dr. Frey has conducted proposal training for nearly 4,000 private-sector and Government staff.

Steven SkeldonSteven Skeldon, CF APMP
Proposal Development Manager
Vencore, Inc

Steve Skeldon, CF APMP, is a proposal professional with 7+ years of proposal experience across the Federal services industry. He has managed and supported bids for a large variety of customers across civilian and defense sectors of Government.


Anita WrightAnita Wright, CPP APMP
Manager Business Development & Proposal Operations
Northrop Grumman

Nicole Wilson began her proposal career as an intern in IGT’s Business Proposals department in 2013. Since then, she was made a consultant, hired full-time as Traffic Coordinator, promoted to Business Proposals Analyst, and most recently to her current role as Bid Manager, which allows her to manage projects from end-to-end for lottery customers all over the world.


Mike WalshMike Walsh, CF APMP
Business Development
Ernst & Young

Mike Walsh leads EY’s Financial Services Organization Service Line Enablement Team and provide Business Development support and enablement to the Assurance Practice. He has a wealth of business development, proposal management, orals coaching, and team management skills. Additionally, Mike is a member of APMP’s International Board of Directors and the president of APMP’s Nor’easters chapter. He has a BS in Government from the US Coast Guard Academy and MA in Organizational Leadership from Gonzaga University.

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