Jay Herther

JayHerther

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Jay Herther, CPP APMP Fellow (Class of 2008)

Vice President, Business Winning
BAE Systems

Bio

Jay Herther has over 33 years of experience leading capture/proposal teams – the past 11 leading Business Winning.
Author of 13 APMP articles, has been the lead instructor for > 50 Business Winning workshops to over 1,000 people. Author of 500 BW articles/blogs. Member of Inc BD Council.

Jay has two Masters' degrees from MIT (Aero & Sloan Mgt) and has attended a Harvard Business School Executive program. Jay is a certified APMP (Association of Proposal Management Professionals) Professional, an APMP Fellow, and a recipient of the APMP Insight Award. He is a Shipley Certified BlackBelt. He has received several BAE Systems' Chairman Awards, including the 2013 Gold for “Closing the Gap in Business Winning.” Author of “Campaign to Win – the 13 Commandments” and “Whiffy – the Secrets of Remarkable Presentations.”

He is a lifelong continuous learner, mentor, trainer, and practitioner with a burning passion for winning business. He reads ~50 business books a year.

This was my first APMP event, and I was wholly impressed. The energy in the room reignited my passion for this industry, and I can't wait to get back to my team to implement what I have learned.

Brittany Guzman

Brittany Guzman, CF APMP

My experience, combined with the APMP Body of Knowledge, helped me obtain both the APMP Foundation exam and the Practitioners exam within a week.

Sonal Bhatnagar, CP APMP, PMP

Without APMP, I would not have the tools or knowledge of the industry to have the career I have today and the success I have experienced.

Liz Megli, CF APMP

During my association with APMP, I have been fortunate to have met and gathered wisdom from several industry stalwarts.

Karthik Koutharapu, CP APMP

The Executive Summary is the key element of each proposal, literally the most important part of the response next to the price – this is why my focus was on this micro certification. Understanding the principles of Deal-Strategy, Win-Strategy, Competitor-Analysis, Ghosting, Persuasive Writing, Features/Benefits/Discriminators, and many more is essential and beneficial for so much more than just the Executive Summary.

Florian Lamisch, CF ES-M APMP

Being a part of APMP, I get access to the knowledge and experience of great leaders and mentors from the community. I have learned a great deal from the webinars and conferences I attended on diverse topics from career progression in Proposal Management, trends (such as automation) in PreSales to achieving work-life balance, and handling burn-outs – all real-life experiences.

Kulkarni Shubhada photo

Shubhada Kulkarni, CP APMP

You can expand your network by attending the local Chapter webinar and events. They provide an opportunity to collaborate with like-minded individuals locally to create and share consumable content, ideas, tools, and resources.

Sonal Bhatnagar, CP APMP, PMP

For the first time since I started my career, I felt like I was not alone in my struggles to meet deadlines, wrangle SMEs, and answer impossible questions. I’m grateful to have this community to share our wisdom and experiences.

Anthony Rossi, CF APMP

APMP has changed my professional life, elevating it to a standard that I didn’t know existed. Aside from the professional advantages of being certified as an APMP Professional, it’s the community of members who make it so special.

Rita Mascia, CPP APMP

Acquiring the executive summary micro certification has helped to build my confidence in producing best practice Executive Summaries. I also benefit from the social media badge for my LinkedIn profile and certification to add to my resume. Both of these allow me to verify my Executive Summary capabilities.

Laura Rispin, CP ES-M APMP