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SuzanneEassom

Suzanne Eassom, CF APMP Fellow (Class of 2008)

Partner
Wordman Speaks

Bio

Suzanne is a 25-year+ APMP member, an APMP Fellow, and APMP Compatriot. She is affiliated with the APMP-Western Chapter. She served as an APMP Board of Directors member for many years, as well as Director of Marketing and Communications and CEO-Elect (2007) and Director of Membership, simultaneously, for over five years. For several years, Suzanne also directed the APMP International Conference & Exhibits planning, registration, and coordination. She was in the first class of APMP members in the United States to achieve APMP Certification. Suzanne has lectured at annual conferences, and co-presented with Wordman (aka Dick Eassom, CF APMP Fellow - Past APMP CEO, and current California-APMP Chapter Chair) as Acrobat Girl. Suzanne is published in The APMP Journal of Proposal Management.

When Suzanne was Director of Marketing, she overhauled the APMP.org website to provide valuable archives of APMP publications to members, communication channels for news and events, online gateways for APMP local-area chapters worldwide, and improved membership and conference growth and processes.

Her efforts have given APMP higher visibility for professional alliances, corporate sponsors, members, and professional resources.

What's your best memory from attending an APMP event?

It is difficult, and perhaps reductive, to single out one event as the best. All of them have had their priceless moments and value to the profession. Perhaps seeing the overflowing breakout rooms for those offering their expertise and wisdom to newer professionals.

What advice do you have for a proposal professional entering our field?

Every opportunity is different, so don't mindlessly shoehorn even the best process stubbornly into each of them. Get to know your clients, and if you have the capability and readiness to meet their needs and requirements, you can win.

APMP has provided an incredible platform for seasoned individuals from the Proposal and Bid Management profession and young professionals who want to start their careers in this field.
Mayura
Mayura Ravishankar, Proposal Associate
Being an active APMP certified practitioner allowed me to recognize my hidden potential multifold (40u40, BPC Awards, BPC Speaker) and give back to the profession through the APMP community.
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Karthik Koutharapu, CP APMP
With this micro-certification and digital badge, I signal to my bid team and stakeholders that I am familiar with this topic. They can use me as their contact and "sparring partner," independent of RFPs.
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Norbert Thiemermann, CPP ES-M APMP
Receiving Practitioner-level certification boosted my confidence and validated my experiences and professional growth in the bid and proposal industry. The badge is something that I see each day, and it motivates and encourages me to keep networking, learning, and elevating others in our combined professional development goals.
Kim Ruff
Kim Ruff, CP APMP
The time was a good investment, and I expect to reap benefits now and in the future!
Kelly Erickson
Kelly Erickson, CF APMP
The Executive Summary is the key element of each proposal, literally the most important part of the response next to the price – this is why my focus was on this micro certification. Understanding the principles of Deal-Strategy, Win-Strategy, Competitor-Analysis, Ghosting, Persuasive Writing, Features/Benefits/Discriminators, and many more is essential and beneficial for so much more than just the Executive Summary.
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Florian Lamisch, CF ES-M APMP
APMP Certification is an important milestone in the bid and proposal profession. It helped me upgrade my knowledge and be competitive in the industry. You can achieve your dream career with APMP certifications. Thanks to APMP India.
Swapnil Patange
Swapnil Patange, CF APMP
As a sales coach, the executive summary is vital for capturing and proposing management activities. This is an excellent addition to our members' professional standing, and I look forward to many more micro certifications.
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Suzanne Shields, CPP ES-M APMP
The Executive Summaries Micro-Certification exam was easy to follow and clear in what was required. I found the learning materials to be very informative, and they will be a great tool to use while in the exam and for future executive summary tasks.
SarahChapman
Sarah Chapman, CP ES-M APMP
During my association with APMP, I have been fortunate to have met and gathered wisdom from several industry stalwarts.
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Karthik Koutharapu, CP APMP