skip to main content
TonyBirch

Tony Birch, CPP APMP Fellow (Class of 2006)

Founder & Director
Shipley Limited








Bio

Tony Birch co-founded Shipley Limited in 1997, having worked for Shipley Associates for three years. Currently, he serves as Chair of the Board of Shipley Limited but remains an active consultant/trainer in all aspects of Business Development.

Tony served on the main board of the APMP for four years (2004 – 2007) and was one of the founding members of the APMP UK Chapter (2001). He was elected a Fellow of the APMP in 2006 for his contributions to developing and launching the APMP’s global Certification Programme. In 2016, the APMP awarded him its highest honor, the William C. McRae Founder’s Award, for his contributions to the organization.

Over the last 28 years, Tony has worked with large and small companies across sectors as diverse as Automotive, Defense, Insurance, and Space, delivering business-winning related services.

What does being an APMP Fellow mean to you?

It is a recognition of my commitment to the profession.

What's your best memory from attending an APMP event?

Sitting around a fire pit in Wild Horse Pass Resort, AZ, meeting and greeting friends I would not have ever known if I had not been a member of the Association.

What advice do you have for a proposal professional entering our field?

Doing the impossible for the ungrateful can sometimes be very hard. Keep at it, and it can be a rewarding career.

 

This was my first APMP event, and I was wholly impressed. The energy in the room reignited my passion for this industry, and I can't wait to get back to my team to implement what I have learned.
Brittany Guzman
Brittany Guzman, CF APMP
Being an active APMP certified practitioner allowed me to recognize my hidden potential multifold (40u40, BPC Awards, BPC Speaker) and give back to the profession through the APMP community.
KK 2
Karthik Koutharapu, CP APMP
Being a part of APMP, I get access to the knowledge and experience of great leaders and mentors from the community. I have learned a great deal from the webinars and conferences I attended on diverse topics from career progression in Proposal Management, trends (such as automation) in PreSales to achieving work-life balance, and handling burn-outs – all real-life experiences.
Kulkarni Shubhada photo
Shubhada Kulkarni, CP APMP
I never want to be complacent in my career, so it has been beneficial to have this group of peers who are going through similar trials and tribulations in the proposal world on a day-to-day basis.
jill zander
Jill Zander, CF APMP
The certifications, starting from the foundation to the professional level, help individuals from diverse timeframes in their careers.
Mayura
Mayura Ravishankar, Proposal Associate
Acquiring the executive summary micro certification has helped to build my confidence in producing best practice Executive Summaries. I also benefit from the social media badge for my LinkedIn profile and certification to add to my resume. Both of these allow me to verify my Executive Summary capabilities.
LauraRispin
Laura Rispin, CP ES-M APMP
Achieving certification sends a message to the world that I’m dedicated and accomplished as a proposal manager. I feel proud of earning this title and I encourage others to join our ranks.
Jessica Davis
Jessica Davis, CF APMP
Without APMP, I would not have the tools or knowledge of the industry to have the career I have today and the success I have experienced.
Liz Megli
Liz Megli, CF APMP
APMP is an organization full of hardworking, enthusiastic professionals who are dedicated to promoting their industry and practicing their craft.
HeatherFinch
Heather Finch, CF APMP
My experience, combined with the APMP Body of Knowledge, helped me obtain both the APMP Foundation exam and the Practitioners exam within a week.
Sonal
Sonal Bhatnagar, CP APMP, PMP