Achieving the Executive Summaries micro-certification will support me in persuading Sales to create a better Executive Summary.
Gerald Stein, CF ES-M APMP
With this micro-certification and digital badge, I signal to my bid team and stakeholders that I am familiar with this topic. They can use me as their contact and "sparring partner," independent of RFPs.
Norbert Thiemermann, CPP ES-M APMP
Acquiring this micro-certification allows me to expand my aperture regarding the collaboration between capture and proposal management to develop more robust, customer-centric Executive Summaries for future pursuits. It allows me to advance my skill set, evolve my knowledge, and reflect my commitment to continuous learning.
Stephen Yuter, ES-M APMP
APMP is an organization full of hardworking, enthusiastic professionals who are dedicated to promoting their industry and practicing their craft.
Heather Finch, CF APMP
During my association with APMP, I have been fortunate to have met and gathered wisdom from several industry stalwarts.
Karthik Koutharapu, CP APMP
As a sales coach, the executive summary is vital for capturing and proposing management activities. This is an excellent addition to our members' professional standing, and I look forward to many more micro certifications.
Suzanne Shields, CPP ES-M APMP
The Executive Summary is the key element of each proposal, literally the most important part of the response next to the price – this is why my focus was on this micro certification. Understanding the principles of Deal-Strategy, Win-Strategy, Competitor-Analysis, Ghosting, Persuasive Writing, Features/Benefits/Discriminators, and many more is essential and beneficial for so much more than just the Executive Summary.
Florian Lamisch, CF ES-M APMP
APMP has been instrumental in my success and has given me a framework in which to coach and mentor the bid and proposal stars of the future.
Ceri Mescall, CPP APMP
The Executive Summaries Micro-Certification exam was easy to follow and clear in what was required. I found the learning materials to be very informative, and they will be a great tool to use while in the exam and for future executive summary tasks.
Sarah Chapman, CP ES-M APMP
The certifications, starting from the foundation to the professional level, help individuals from diverse timeframes in their careers.