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BetsyBlakney

Betsy Blakney, CPP APMP Fellow, CKM (Class of 2009)

Director, Proposal Operations (Retired)
CACI, Inc.-Federal









Bio

A member since 2009, Betsy has served as APMP CEO, COO, Secretary, and the Eastern Regional Representative of APMP International, the Chair for the NCA chapter, an APMP Certification Mentor, a member of the Blue Ribbon Panel of Experts for the APMP Body of Knowledge, as an Assistant Editor of the former APMP Journal, and co-authored the APMP Industry Glossary of Terms. A Certified Proposal Professional (CPP), Betsy spent many years serving as the lead facilitator for the APMP Quick Start Practitioner course at regional and international conferences.

What does being an APMP Fellow mean to you?

Being an APMP Fellow means I have demonstrated significant leadership and dedication to APMP's organizational growth and development from a programmatic and membership orientation.

What's your best memory from attending an APMP event?

Delivering my IGNITE Talk at the 2016 Bid and Proposal Con in Boston. My topic was "Making a Difference - One Book at a Time," - a story of my role as a steward of a Little Free Library in my community and becoming a literacy warrior in my 60s.

What advice do you have for a proposal professional entering our field?

Align yourself with an experienced mentor, listen carefully, and never stop learning.

As a sales coach, the executive summary is vital for capturing and proposing management activities. This is an excellent addition to our members' professional standing, and I look forward to many more micro certifications.
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Suzanne Shields, CPP ES-M APMP
I would advise new professionals to take advantage of the resources that APMP offers. Not only do you have access to conferences and seminars through your chapter, but the free webinars and the robust network of professionals are great benefits that can help advance one’s career.
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Valerie Kessie, CP APMP
I love that my high scores in English and grammar from grade school finally paid off! I understand where I fit in professionally with a career that is rewarding on many levels. I owe all of this to APMP!
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Bette Sturino, CP APMP
Receiving Practitioner-level certification boosted my confidence and validated my experiences and professional growth in the bid and proposal industry. The badge is something that I see each day, and it motivates and encourages me to keep networking, learning, and elevating others in our combined professional development goals.
Kim Ruff
Kim Ruff, CP APMP
The certifications, starting from the foundation to the professional level, help individuals from diverse timeframes in their careers.
Mayura
Mayura Ravishankar, Proposal Associate
This was my first APMP event, and I was wholly impressed. The energy in the room reignited my passion for this industry, and I can't wait to get back to my team to implement what I have learned.
Brittany Guzman
Brittany Guzman, CF APMP
Without APMP, I would not have the tools or knowledge of the industry to have the career I have today and the success I have experienced.
Liz Megli
Liz Megli, CF APMP
APMP Certification is an important milestone in the bid and proposal profession. It helped me upgrade my knowledge and be competitive in the industry. You can achieve your dream career with APMP certifications. Thanks to APMP India.
Swapnil Patange
Swapnil Patange, CF APMP
Achieving the Executive Summaries micro-certification will support me in persuading Sales to create a better Executive Summary.
Gerald Stein
Gerald Stein, CF ES-M APMP
The Executive Summary is the key element of each proposal, literally the most important part of the response next to the price – this is why my focus was on this micro certification. Understanding the principles of Deal-Strategy, Win-Strategy, Competitor-Analysis, Ghosting, Persuasive Writing, Features/Benefits/Discriminators, and many more is essential and beneficial for so much more than just the Executive Summary.
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Florian Lamisch, CF ES-M APMP