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MitchBoretz

Mitch Boretz, APMP Fellow (Class of 2008)


Bio

Mitch Boretz retired in 2021 after 25 years directing proposal operations for the Bourns College of Engineering at the University of California, Riverside. His office produced more than 500 proposals per year to generate about US$45 million annually, mostly in federal grants ranging in value from five figures to eight figures. Mitch helped researchers find suitable funding opportunities, plan and prepare effective proposals, and build good proposal writing skills. Now that he is retired, he volunteers as a proposal writer and strategist for very small non-profits, volunteers in the community, rides his bicycle more, and takes better care of his yard. Mitch holds a bachelor’s degree in journalism from the University of Missouri and worked for 14 years as a news reporter and editor before beginning his proposal career.

What does being an APMP Fellow mean to you?

I've always said that the more you put into your APMP membership, the more you get out of it. Being named a fellow recognized the work I did to restart what then was the Southern California chapter (now the Western chapter). It has given me access to a wonderful network of friends and colleagues who helped me throughout my career -- and now a platform to mentor the next generation of proposal leaders.

What's your best memory from attending an APMP event?

Wow, so many. I still remember my first APMP conference in Albuquerque. I barely understood the jargon, and I came from a much smaller shop than most people there. But there was a session called "Competitive Advantage in the Cost Volume," which just blew my mind. I used tips from that session for the rest of my career.

What advice do you have for a proposal professional entering our field?

Join APMP. Be active. Be an advocate for yourself and for your office's role in your organization's success. And keep looking ahead: Technology will continue to change our environment, and we have the opportunity to steer that change.

APMP Certification is an important milestone in the bid and proposal profession. It helped me upgrade my knowledge and be competitive in the industry. You can achieve your dream career with APMP certifications. Thanks to APMP India.
Swapnil Patange
Swapnil Patange, CF APMP
APMP's techniques on proposal writing are meticulously engineered with real-life examples, and the extensive information available in their Body of Knowledge is a goldmine for bid & proposal professionals.
AnantShukla
Anant Shukla, CF APMP
Being an active APMP certified practitioner allowed me to recognize my hidden potential multifold (40u40, BPC Awards, BPC Speaker) and give back to the profession through the APMP community.
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Karthik Koutharapu, CP APMP
This topic, Executive Summaries, is way underrated. The Executive Summary is the most eye-catching document, which almost everyone on the customer side reads. Yet, in most bid teams, we don’t dedicate the attention it deserves. I want to learn about something I can immediately put into practice at my workplace, which provides a “quick win” to the team and is a long-term benefit for the company.
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Dénes Máthé, CF ES-M APMP
My experience, combined with the APMP Body of Knowledge, helped me obtain both the APMP Foundation exam and the Practitioners exam within a week.
Sonal
Sonal Bhatnagar, CP APMP, PMP
Acquiring this micro-certification allows me to expand my aperture regarding the collaboration between capture and proposal management to develop more robust, customer-centric Executive Summaries for future pursuits. It allows me to advance my skill set, evolve my knowledge, and reflect my commitment to continuous learning.
Yuter
Stephen Yuter, ES-M APMP
APMP is an organization full of hardworking, enthusiastic professionals who are dedicated to promoting their industry and practicing their craft.
HeatherFinch
Heather Finch, CF APMP
The Executive Summary is the key element of each proposal, literally the most important part of the response next to the price – this is why my focus was on this micro certification. Understanding the principles of Deal-Strategy, Win-Strategy, Competitor-Analysis, Ghosting, Persuasive Writing, Features/Benefits/Discriminators, and many more is essential and beneficial for so much more than just the Executive Summary.
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Florian Lamisch, CF ES-M APMP
APMP has changed my professional life, elevating it to a standard that I didn’t know existed. Aside from the professional advantages of being certified as an APMP Professional, it’s the community of members who make it so special.
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Rita Mascia, CPP APMP
Being a part of APMP, I get access to the knowledge and experience of great leaders and mentors from the community. I have learned a great deal from the webinars and conferences I attended on diverse topics from career progression in Proposal Management, trends (such as automation) in PreSales to achieving work-life balance, and handling burn-outs – all real-life experiences.
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Shubhada Kulkarni, CP APMP