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SandyPullinger

Sandy Pullinger, CPP APMP Fellow (Class of 2019)

Founder
nFold





Bio

Sandy moved to the UK in 2020 after selling her proposal consultancy business, nFold. She is a seasoned entrepreneur with 30 years of experience in the proposal, software, and internet sectors. She is also a pioneer who has achieved many accolades.

She founded South Africa’s first proposal consultancy nFold, in 2001. In addition to winning bids with her clients from a variety of industries to the value of many hundreds of millions, Sandy has held various sales, marketing, and new business development roles. She also founded the local chapter of APMP in South Africa in 2009 and served as its first chairperson as well as the first global board member from Africa. As a volunteer for the Business Women’s Association, she started the Succeed Campaign to support women entrepreneurs.

Sandy graduated from UCT in Computer Science with first-class honors and is educated in business strategy. She is certified at APMP Professional Level and is an approved APMP trainer for ATO Strategic Proposals. In 2019 she was named a fellow of the APMP. In 2006 she was selected as a finalist for “Top ICT Businesswoman of Africa” by ForgeAhead. In 2007 she was selected as a finalist for the TWIB awards by the Department of Trade and Industry.

What does being an APMP Fellow mean to you?

After a career spent growing the proposal community in South Africa and inspiring proposal success, I was honoured to be named as a fellow by my peers.

What's your best memory from attending an APMP event?

When Colleen Jolly and Mike Parkinson wore hard hats and coveralls for DIY proposals at the first bid and proposal conference I attended, it encouraged me to unleash my own sense of creativity and mischief on my own presentations at several conferences in the US, UK and in South Africa.

What advice do you have for a proposal professional entering our field?

Acquire knowledge, care about people, and strive for excellence. And remember to breathe.

Anything else you would like to share?

I have always loved writing. When I write proposals, I look for the story. What do you love?

Achieving the Executive Summaries micro-certification will support me in persuading Sales to create a better Executive Summary.
Gerald Stein
Gerald Stein, CF ES-M APMP
APMP Certification is an important milestone in the bid and proposal profession. It helped me upgrade my knowledge and be competitive in the industry. You can achieve your dream career with APMP certifications. Thanks to APMP India.
Swapnil Patange
Swapnil Patange, CF APMP
APMP is an organization full of hardworking, enthusiastic professionals who are dedicated to promoting their industry and practicing their craft.
HeatherFinch
Heather Finch, CF APMP
Acquiring this micro-certification allows me to expand my aperture regarding the collaboration between capture and proposal management to develop more robust, customer-centric Executive Summaries for future pursuits. It allows me to advance my skill set, evolve my knowledge, and reflect my commitment to continuous learning.
Yuter
Stephen Yuter, ES-M APMP
This topic, Executive Summaries, is way underrated. The Executive Summary is the most eye-catching document, which almost everyone on the customer side reads. Yet, in most bid teams, we don’t dedicate the attention it deserves. I want to learn about something I can immediately put into practice at my workplace, which provides a “quick win” to the team and is a long-term benefit for the company.
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Dénes Máthé, CF ES-M APMP
With this micro-certification and digital badge, I signal to my bid team and stakeholders that I am familiar with this topic. They can use me as their contact and "sparring partner," independent of RFPs.
1563353906885
Norbert Thiemermann, CPP ES-M APMP
APMP has provided an incredible platform for seasoned individuals from the Proposal and Bid Management profession and young professionals who want to start their careers in this field.
Mayura
Mayura Ravishankar, Proposal Associate
The time was a good investment, and I expect to reap benefits now and in the future!
Kelly Erickson
Kelly Erickson, CF APMP
The certifications, starting from the foundation to the professional level, help individuals from diverse timeframes in their careers.
Mayura
Mayura Ravishankar, Proposal Associate
Achieving certification sends a message to the world that I’m dedicated and accomplished as a proposal manager. I feel proud of earning this title and I encourage others to join our ranks.
Jessica Davis
Jessica Davis, CF APMP