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AmyMcGeady

Amy McGeady, PhD CPP APMP Fellow (Class of 2011)

Senior Vice President, Strategic Services
Shipley Associates








Bio

Amy has been a proposal manager and writer, a proposal center director in a Fortune 100 company, a small business owner, nonprofit CEO, an executive leader, and a board member. She is currently the Senior Vice President of Strategic Services for Shipley Associates, where she leads Shipley’s efforts to help companies optimize business development practices for sustainable winning results and successful teams. This practice is centered on the Business Development Capability Maturity Model (BD-CMM), which provides a framework to support business growth through well-defined, proven growth paths. Amy joined Shipley in 2022.

Prior to joining Shipley Associates, Amy was the Chief Executive Officer of It’s Time Texas, a statewide health and wellness nonprofit organization. She provided strategic, operational, and financial leadership, leading the organization in securing $12.5M in government funding and $1.3M in grants in a three-year period. She built an executive team and led the organization’s strategies for enhancing board diversity and building the capacity for inclusive leadership.

Amy is a past Chair of APMP's International Board of Directors and a founding member of the former Central Texas Chapter. She co-chaired BPC Chicago in 2014. She recently rejoined the APMP International Board of Directors in January 2023.

In her time as a proposal professional at Lockheed Martin IMS/ACS and then as a co-owner of a Texas-based proposal consulting firm, she helped organizations win billions of dollars in government funding on a wide range of pursuits: health and human services IT, workforce services, design/build, modeling and simulation, architecture and engineering, supply chain logistics.

She earned her master's and doctorate degrees from Purdue University and her bachelor’s degree from the University of Texas at Austin.

Although Amy’s career path has taken some interesting twists and turns, she’s maintained a consistent focus on helping people and organizations be strategic about their growth. Amy loves spending time with her husband, John, and their two adult children. She loves traveling, camping, doing yoga, playing board games, and talking to her sister every day.

What does being an APMP Fellow mean to you?

I’m honored to be an APMP Fellow. For me, this speaks to the power of building strong networks and immersing myself in professional learning and development. I became a Fellow when I was doing everything I could to learn about this profession and taking on any volunteer role I could to contribute to supporting others in their growth and development. When I think of being a Fellow, I think of all the great people I’ve learned from and with throughout my career, and I am humbled that they wanted to recognize this through an APMP Fellow award.

What's your best memory from attending an APMP event?

Years ago, I led a fireside chat with the woman who brought the Super Bowl to Dallas. It was outside my comfort zone, for sure, but it was a great conversation. Being a lifelong Texan, this was especially meaningful for me.

What advice do you have for a proposal professional entering our field?

Get involved. Take charge of your own professional development. When you don't know the answer, ask. When you want to stretch and grow, put yourself in positions (even if you have to do this outside of your day job) to try new things and challenge yourself. Be part of a community of people who support your growth. Get to know others in this field - there are a lot of kind, friendly, smart people who will be more than happy to welcome you to APMP and other groups where you can build a network.

Anything else you would like to share?

Make sure to spend time doing the things that light you up! Any role in proposals and business development will be pretty involved. Remember who you are by spending time with people you love, and doing things you enjoy. Trust me. You'll not only be happier, but you'll also be more successful!

Achieving the Executive Summaries micro-certification will support me in persuading Sales to create a better Executive Summary.
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Gerald Stein, CF ES-M APMP
APMP is an organization full of hardworking, enthusiastic professionals who are dedicated to promoting their industry and practicing their craft.
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Heather Finch, CF APMP
APMP has provided an incredible platform for seasoned individuals from the Proposal and Bid Management profession and young professionals who want to start their careers in this field.
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Mayura Ravishankar, Proposal Associate
Acquiring this micro-certification allows me to expand my aperture regarding the collaboration between capture and proposal management to develop more robust, customer-centric Executive Summaries for future pursuits. It allows me to advance my skill set, evolve my knowledge, and reflect my commitment to continuous learning.
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Stephen Yuter, ES-M APMP
APMP certification is the gold standard for the industry. For me, accreditation is formal recognition of my commitment to the profession, as well as an avenue for improving my performance and bid outcomes by training in APMP principles.
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Ailsa Tuck, CP APMP
The certifications, starting from the foundation to the professional level, help individuals from diverse timeframes in their careers.
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Mayura Ravishankar, Proposal Associate
APMP has changed my professional life, elevating it to a standard that I didn’t know existed. Aside from the professional advantages of being certified as an APMP Professional, it’s the community of members who make it so special.
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Rita Mascia, CPP APMP
The time was a good investment, and I expect to reap benefits now and in the future!
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Kelly Erickson, CF APMP
I love that my high scores in English and grammar from grade school finally paid off! I understand where I fit in professionally with a career that is rewarding on many levels. I owe all of this to APMP!
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Bette Sturino, CP APMP
During my association with APMP, I have been fortunate to have met and gathered wisdom from several industry stalwarts.
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Karthik Koutharapu, CP APMP