skip to main content
KatWyon

Kathryn Wyon, CPP APMP Fellow (Class of 2015)

Research Director
Strategic Proposals


Bio

Kat is widely recognized as one of the UK’s leading bid and proposal management professionals, with a strong commitment to APMP. Kat is enterprising, empathetic, and energetic, with excellent communication and organizational skills.

Highly regarded across the bid management industry, she is recognized for her passion for proposals, and championing proposal management best practices. In her senior management roles in Sales & Marketing, Professional Services, commercialization, and Bid management, she has successfully defined and implemented best practice processes and recruitment, management, and motivation of staff within the team.

She has an exceptional ability to create a broad collaborative working ethic with all disciplines and all people.

Kat is married with two lovely daughters and had a life-altering stroke in 2017 that has left her with partial sight and a catalog of health issues.

What does being an APMP Fellow mean to you?

It's a wonderful accolade and helps me to evangelise about bidding and proposals with credibility! Being a fellow better enables me to give back to the profession (through things like being the Independent assessor for the bid/proposal apprenticeship).

What's your best memory from attending an APMP event?

They are all fabulous. From them all, it's the camaraderie and joy that runs through them and is contagious. It leaves you feeling buoyed and sustained.

What advice do you have for a proposal professional entering our field?

You are in a powerful position with lots of skill and intelligence- don't let anyone walk all over you. You are SO MUCH MORE than administration (even though you are undoubtedly brilliant at that too!)

 

During my association with APMP, I have been fortunate to have met and gathered wisdom from several industry stalwarts.
KK 2
Karthik Koutharapu, CP APMP
APMP has changed my professional life, elevating it to a standard that I didn’t know existed. Aside from the professional advantages of being certified as an APMP Professional, it’s the community of members who make it so special.
ritamascia
Rita Mascia, CPP APMP
APMP certification is the gold standard for the industry. For me, accreditation is formal recognition of my commitment to the profession, as well as an avenue for improving my performance and bid outcomes by training in APMP principles.
Tuck Ailsa Photo Cropped
Ailsa Tuck, CP APMP
APMP is an organization full of hardworking, enthusiastic professionals who are dedicated to promoting their industry and practicing their craft.
HeatherFinch
Heather Finch, CF APMP
Acquiring the executive summary micro certification has helped to build my confidence in producing best practice Executive Summaries. I also benefit from the social media badge for my LinkedIn profile and certification to add to my resume. Both of these allow me to verify my Executive Summary capabilities.
LauraRispin
Laura Rispin, CP ES-M APMP
Being an active APMP certified practitioner allowed me to recognize my hidden potential multifold (40u40, BPC Awards, BPC Speaker) and give back to the profession through the APMP community.
KK 2
Karthik Koutharapu, CP APMP
Achieving the Executive Summaries micro-certification will support me in persuading Sales to create a better Executive Summary.
Gerald Stein
Gerald Stein, CF ES-M APMP
Certification has enhanced my worth as a bid professional. It has validated the skills and experience I have and is proof of my bid management qualities and capabilities. It has given me a springboard to develop my career and aim for Professional certification.
Aynsley Davidson v2
Aynsley Davidson, CP APMP
The Executive Summary is the key element of each proposal, literally the most important part of the response next to the price – this is why my focus was on this micro certification. Understanding the principles of Deal-Strategy, Win-Strategy, Competitor-Analysis, Ghosting, Persuasive Writing, Features/Benefits/Discriminators, and many more is essential and beneficial for so much more than just the Executive Summary.
Picture Square
Florian Lamisch, CF ES-M APMP
The Executive Summaries Micro-Certification exam was easy to follow and clear in what was required. I found the learning materials to be very informative, and they will be a great tool to use while in the exam and for future executive summary tasks.
SarahChapman
Sarah Chapman, CP ES-M APMP