The Science of Winning

The Science of Winning

Unlocking the Psychology, Data, and Strategy Behind Proposal Success.

The Science of Winning event is designed to bring together proposal professionals, behavioral experts, data analysts, and business leaders for an in-depth exploration of the intangibles that drive success in bids and proposals. This immersive experience covers everything from the psychology of influence to leveraging data analytics, providing practical, research-backed techniques to give your team a competitive edge.

Event Highlights

Behavioral Insights: Learn how to harness human psychology to shape proposals that resonate with decision-makers. Discover persuasive techniques that influence evaluator choices.
Data-Driven Strategy: Use data analytics to identify patterns and tailor your proposals for maximum impact. Gain hands-on experience with win/loss analysis and performance metrics.
Visual and Storytelling Impact: Master the role of graphic design in capturing attention and simplifying complex ideas. Develop storytelling skills to make your proposals memorable and impactful.
Leadership & Goal-Setting: Set effective, measurable goals for proposal teams to drive consistent improvements. Discover leadership techniques that inspire and empower high-performing proposal teams.

Pricing

	Early Bird Rate (before June 27)	Regular Rate
Member	$150	$200
Nonmember	$250	$350
Corporate Member		$125

Event Cancellation Policy

Full refunds will be honored until 5:00 PM on July 10, 2025. There are no cancellations after that time.

Sponsorships

For sponsorship opportunities, please contact Chelsea MacKenzie, APMP’s Event Manager, [email protected].

I never want to be complacent in my career, so it has been beneficial to have this group of peers who are going through similar trials and tribulations in the proposal world on a day-to-day basis.

Jill Zander, CF APMP

The time was a good investment, and I expect to reap benefits now and in the future!

Kelly Erickson, CF APMP

Acquiring the executive summary micro certification has helped to build my confidence in producing best practice Executive Summaries. I also benefit from the social media badge for my LinkedIn profile and certification to add to my resume. Both of these allow me to verify my Executive Summary capabilities.

Laura Rispin, CP ES-M APMP

With this micro-certification and digital badge, I signal to my bid team and stakeholders that I am familiar with this topic. They can use me as their contact and "sparring partner," independent of RFPs.

Norbert Thiemermann, CPP ES-M APMP

For the first time since I started my career, I felt like I was not alone in my struggles to meet deadlines, wrangle SMEs, and answer impossible questions. I’m grateful to have this community to share our wisdom and experiences.

Anthony Rossi, CF APMP

Certification has enhanced my worth as a bid professional. It has validated the skills and experience I have and is proof of my bid management qualities and capabilities. It has given me a springboard to develop my career and aim for Professional certification.

Aynsley Davidson v2

Aynsley Davidson, CP APMP

My experience, combined with the APMP Body of Knowledge, helped me obtain both the APMP Foundation exam and the Practitioners exam within a week.

Sonal Bhatnagar, CP APMP, PMP

Being a part of APMP, I get access to the knowledge and experience of great leaders and mentors from the community. I have learned a great deal from the webinars and conferences I attended on diverse topics from career progression in Proposal Management, trends (such as automation) in PreSales to achieving work-life balance, and handling burn-outs – all real-life experiences.

Kulkarni Shubhada photo

Shubhada Kulkarni, CP APMP

I love that my high scores in English and grammar from grade school finally paid off! I understand where I fit in professionally with a career that is rewarding on many levels. I owe all of this to APMP!

BetteSturino125x150

Bette Sturino, CP APMP

Being an active APMP certified practitioner allowed me to recognize my hidden potential multifold (40u40, BPC Awards, BPC Speaker) and give back to the profession through the APMP community.

Karthik Koutharapu, CP APMP